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But for you hold outs… here’s what you missed in the last couple of weeks.
Just think, all the “employer branding” work going on today is pretty much wasted once your recruit is “in” the company. Once they are employed it is more important to worry about what I call the “tribe brand.” From my point of view employer branding is about recruitment and acquisition and tribe branding is about loyalty and retention.
Every wonder how to keep your budget intact and still create a way to motivate your channel partners? Read about one way to do that and still make it fair. It’s not as easy as you think.